Last Updated: 11 Jul 2026
Bachelor of Social Sciences in Economics and Media Analytics
Economics and Media Analytics curriculum combines the principles of economics and research methods for analysing media audiences and impact. By honing their expertise in both areas, students prepare for public and private sector careers in which they set the future direction for new media. This curriculum is best suited for strategising for twenty-first media.
Nanyang Technological University
School of Social Sciences
Course type: Full-time
Course duration: 4 years (Direct Honours)
Course details
| Minor/Second Major offered |
|
| Certification offered | Bachelor of Social Sciences |
Minimum entry requirement
You must meet the following entry requirements for the course application:
| Qualification | Requirement |
|---|---|
| A-Level | |
| Polytechnic Diploma | |
| International Baccalaureate Diploma | |
| NUS High School Diploma | |
| International and other qualifications |
Internship
| Internship duration | Students can choose any of the following options to fulfil the internship requirements:
|
| Internship timeframe | Year 2 or 3, with any of the following options:
|
Overseas exposure programme
Students may apply for a semester-long overseas exchange programme in their Year 3.
Career prospects
You Can Explore the Following Career Options Upon Graduation:
- Business Analytics Specialist
- Social Media Analyst
- Market Researcher
- Decision Analyst
- Behavioural Economist
- Educator
Use resources and interactive tools that are available on MySkillsFuture Portal to explore various education and career pathways.
Graduate employment outcomes
Refer to the complete Graduate Employment Survey (GES) report 2024 for more information.
How to register
Direct Admissions with NTU
You may register here.